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All of the tornadoes we’ve seen lately in the news are devastating towns and the people in them, but the most helpless victims are the animals. They need us to help them recover, keep them well-fed and find their owners again.

Today, you do a little bit to help, and it takes only 30 seconds and costs you nothing. The fabulous people at freekibble.com and freekibblekat.com are donating 100% of kibble raised today directly to the Joplin Humane Society, where over 800 displaced animals are currently being cared for. They’ll also be distributing pet food to families struggling to feed their pets at home there.

Plus, if they get to 1 million pieces of kibble today, Halo, Purely for Pets, will match the donations!

All you have to do is go to freekibble.com or freekibblekat.com and answer a quick trivia question. It’s cute and fun, and they’ll donate food whether you get the right answer or not. (Pssst… you can visit both sites to donate twice!)

They’re hoping to donate 10,000 meals from this effort alone today, so let’s help them get here. These poor animals need us.