Get

In Your Inbox

Catster is reader-supported. When you buy via links on our site, we may earn an affiliate commission at no cost to you. Learn more.

Is This The End of Raw Food Diets? How Pet Food Is Evolving Beyond the Trend

Share

Featured Image Weekly Mews - Is this the end of raw cat food_

With the voluntary recall of yet another raw cat & dog food due to contamination on August 25th, is the future of raw feeding in doubt?

Over the past 12 months, the FDA has issued 10 pet food recalls, with every one involving raw or air-dried raw products. The most recent came from Viva Raw LLC due to suspected contamination with Salmonella and Listeria monocytogenes, both of which can cause serious illness in pets and humans. Given this information, you may be wondering why some retailers and pet owners are still committed to the raw food movement.

When it comes to pet food, there has been almost a 360° evolution. In the early stages of their domestication, cats feasted on the scraps and tidbits of meat and fish discarded or offered by humans. As we learned more about the ins and outs of feline nutrition, we learned that cats fed a diet consisting solely of muscle meat and fish were at serious risk of nutritional deficiencies, with potentially deadly consequences. From here, we witnessed the economic explosion of the pet food industry, with cans, pouches, sachets, and bags full of carefully calibrated ingredients designed to meet the needs of our pets. As with most things, affordability comes at the cost of quality, and over the past couple of decades, consumers have become more discerning about what goes into their beloved cat’s food bowl.

Bengal cat eating ground meat on a plate
Image Credit: Svyatoslav Balan, Shutterstock

The Raw Food Revolution

Somehow, raw meat found its way back into our pets’ diets, and although regulatory bodies like the AAFCO ensure that commercially available raw pet food provides all the right vitamins and minerals, we are still left with a product that is inherently at risk of contamination.

Salmonella, Listeria, and, more recently, avian influenza have all been isolated in samples of raw pet food, causing severe illness, even death, in animals consuming it, not to mention the risks to the humans handling it. So why expose pets to a risk that could be eradicated with some gentle cooking?

Raw food diets are seen as a more natural approach to feeding our pets, allowing cats to chew cartilage, slice through sinew, and gnaw on bones, just as they would have done a few millennia ago. Whilst this is a nice idea in terms of enrichment, it fails to consider the much lower average life expectancy of our housecat’s ancient ancestors.

Although there is certainly some merit in shaking up the feline food industry and rethinking our dependence on over-processed, ultra-heat-treated, carbohydrate-heavy kibble, perhaps the raw food movement has taken things back to a little too basic. Just because we want to move away from ultraprocessed foods does not mean we have to revert to the completely unprocessed; something a rising number of pet food companies seem to be realizing.

Cat eating from a food bowl over a counter
Image Credit: Krakenimages.com, Shutterstock

Is Gently-Cooked the New Raw?

There are a growing number of cat food brands producing fresh-frozen foods, whereby recipes containing a mix of fresh meats, vegetables, and grains are gently cooked to a temperature of around 165°F to eliminate foodborne pathogens, and frozen to increase shelf life. Cats get to enjoy a more interesting variety of tastes and textures, without the risks of food poisoning.

The drawbacks of these fresh-frozen pet foods are that they will cost you a fair amount of money and freezer space, and you’ll often need to sign up for a subscription. Of course, if raw pet food becomes a thing of the past, the availability and affordability of these options are likely to increase.

With the growing threat of foodborne pathogens putting our pets and families at risk, and both the FDA and AVMA advising pet owners to move away from raw feeding, it seems inevitable that this once thriving trend may be approaching extinction. After all, we are no longer faced with a choice between ultra-processed and raw, and the middle ground looks pretty tasty.

More From Weekly Mews: 

Feature Image Credit: Nils Jacob, Shutterstock


Did You Know? 

  • Our breaking news articles are featured in our weekly emails. Don’t miss out on the latest and sign up for our newsletter below!

Want content like this delivered to you?

Sign Up For Our Newsletter

News, insights, expert advice, and everything cat

* By submitting, you agree to our Terms & Conditions and Privacy & Cookies Policy.




How useful was this post?

Click on a star to rate (you can leave written feedback after clicking submit)

Help us improve Catster for pet parents!

Your feedback really matters.

What did you like about this post? Also how can we improve it?

Join the conversation

2 Responses

    1. Hi Brit,
      Freeze-drying dehydrates food by freezing it and then vacuuming out the moisture. This process often includes high pressure, acting as a non-thermal pasteurization method to reduce bacterial contamination risks. Double-check if the food you intend to feed has been high-pressure pasteurized. Since no heat is involved, the nutritional value of the ingredients remains intact.

Leave a Reply

You’re very welcome to leave a comment or question. Please know that all comments must meet our community guidelines, and your email address will NOT be published. Let’s have a positive and constructive conversation.


Talk With A Vet Online

Peace of mind,
anywhere, anytime

Affordable vet advice

Why Chicken Bones Are More Dangerous for Cats Than Most Parents Realize

Chicken bones seem harmless enough, but for cats, they can cause serious damage quickly. Whether your cat swiped a piece off the counter...

Fantastic Pet Pantries and Where to Find Them

Let’s face it: times are really tough right now, and those of us in the 99% are struggling with the cost of just...

Ask Dr. Paola – Help! My Cat Refuses to Drink Water! (April 13, 2026)

Welcome to our “Ask Dr. Paola” series, where every Monday we bring expert advice straight from Dr. Paola Cuevas (MVZ) to help our...

Why Healthy Cats Still Vomit Sometimes (And How to Respond)

A cat that just vomited needs a specific kind of care, and the feeding decisions you make in the next few hours actually...

More related

20 Long Haired Cat Breeds: Info, Pictures & Facts

There’s something so majestic about a long-haired cat. These kitties, known for their luscious, downy fur, are some of the most highly sought-after...

How to Keep Your Cat Happy While You’re Away: Vet-Approved Tips & Tricks

When it comes to being home alone, cats are a bit different from dogs in that they tend to be more independent. However,...

Cat Sitting vs Boarding: What to Consider, Pros & Cons (Vet Reviewed)

As a proud cat owner, you want to make sure you’re providing the best care possible for your feline friend. One area that...

How Long Does a Scottish Fold Live? Average Lifespan Data & Vet-Reviewed Facts

Scottish Folds are renowned for their adorably unique appearance resulting from their flat-folded ears, big eyes, and friendly round faces. They are affectionate,...

Keep reading

How to Tell If a Stray Cat Is Pregnant? 10 Vet-Approved Signs

There are many challenges to taking in a stray cat. First, you need to make sure that they’re healthy and uninjured. Second, you should locate their owners in case they are simply lost rather than abandoned. Unfortunately, many stray cats...

pregnanat ginger cat outdoor

11 Best Cat Shampoos for Shedding – 2026 Reviews & Top Picks

Shedding can be a big pain to deal with, especially if your cat spends most or all its time indoors. Cats just love to leave a little sprinkling of their hair everywhere they go, and it can be normal. However,...

shorthair cat in pink towel shampoo bubble bathroom

Is Borax Safe for Cats? Vet-Approved Safety and Usage Advice

Borax is a multipurpose cleaner that can be used for stopping an infestation of ants or cleaning mold. It’s even become popular as an ingredient for homemade slime recipes! You might also see it being suggested as a “natural” alternative...

Catster_Is Borax Safe for Cats

5 Natural Home Remedies For Ear Mites in Cats

If you’re a long-time cat owner, chances are you’ve had a run-in or two with cat ear mites. Ear mites are very common in cats, and they’re usually accompanied by itching and scratching, clear discomfort or inflammation around your cat’s...

woman-cleaning-cat-ear

Does My Cat Have Asthma Or a Hairball? Vet-Approved Main Differrences

If your cat has been coughing and gagging, you may wonder about the possible causes, including asthma and hairballs, and if there’s a way to figure out the difference. While asthma and hairballs can cause cats to cough, the two...

vet giving medicine to a cat

Can Cats Eat Kale? Vet-Reviewed Nutrition Facts & FAQ

If you found this article because your kitten snatched a very small piece of kale while you were chopping up your lunch salad, don’t panic! Kale is not toxic to cats, and in fact, small amounts of it are included...

Can Cats Eat Kale

Can a Cat Sense Fear? Vet Reviewed Answer

We all know that cats do an excellent job of comforting us when we’ve had a rough day. All we need is to sink our fingers into their soft fur and feel their purr rumbling under our hands to feel...

white cat under the bed

How Long Can a Cat Be in Labor? Vet-Approved Feline Birth Facts

Most veterinary professionals recommend getting your cat spayed or neutered to help control the feral cat population, reduce disease transmission between cats, and reduce the risk of health complications later in life. It can also help make it much easier...

pregnant cat on the ground

Love Cats? So Do We! Join the Catster Community

Stay informed with expert pet care insights delivered straight to your inbox! Discover professional guidance on animal behavior, feeding tips, trusted product picks, and much more.




Sign up for the Catster Email Newsletter

Stay informed with expert pet care insights delivered straight to your inbox! Discover professional guidance on animal behavior, feeding tips, trusted product picks, and much more.