Friskies & Fancy Feast Promote Earth Day with Can Art
Last night, Skeezix, Jeter Harris, Jeter's Mom and I attended the "Together We Can" art gallery event in New York City hosted by Fancy Feast and Friskies, which exhibited a collection of art to promote the recycling of cat food cans. All of the art pieces were constructed with recycled Fancy Feast and Friskies cans, something my household has in abundant supply. I was lucky enough to be selected as one of the artists to pawticipate in the project, and it was a thrill to see my work in the company of some amazing cat art -- in New York City!
Fancy Feast and Friskies don't expect that this one Earth Day event will change the world, but hope that if even 10% more of their consumers recycled their cans instead of tossing them into landfill, we could be a step closer to saving the planet.
In addition, selected works from the show will be auctioned off with the proceeds going to Keep America Beautiful.
The VIP Gallery Event on Mulberry Street was well-attended by hundreds of people, all of whom marveled at the ingenuity that went into creating each work. As one of the artists, I was blown away by the different ways in which each artist approached the project. Over the next few days, I'll show you the exhibits -- it's fun to see what a bunch of crazy cat people can create!
Celebrities were in attendance, including Kahi Lee, star of HGTV's Design on a Dime:
But Skeezix got his share of attention, and can't wait to become a celebrity himself.
Here are some factoids about cat can recycling:
- Recycling aluminum cans saves 95% of the energy used to make aluminum cans from virgin materials.
- Aluminum pet food cans contain approximately 40% recycled aluminum, the industry average.
- Recycling 1 ton of aluminum cans conserves the equivalent of 36 barrels of oil, or 1,665 gallons of gasoline.*
- Aluminum never wears out.
- It can be recycled forever (where facilities are available).
What can you do to save the planet? In addition to recycling your cans, you can Take the Pledge to recycle. For each pledge made now through May 30th, Purina will donate $1, up to $100,000, to Keep America Beautiful.